- descriptive brand name
- дескриптивное название товарной марки (напр., "Kentucky Fried Chicken" - «жареная курица по-кентукски»)
Англо-русский словарь промышленной и научной лексики. 2014.
descriptive brand name
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Brand — For other uses, see Brand (disambiguation). Marque redirects here. For other uses, see Marque (disambiguation). The Coca Cola logo is an example of a widely recognized trademark representing a global brand … Wikipedia
name — [nām] n. [ME < OE nama, akin to Ger name < IE base * (o)nomṇ > L nomen, Gr onoma, onyma] 1. a word or phrase by which a person, thing, or class of things is known, called, or spoken to or of; appellation; title 2. a word or words… … English World dictionary
name — namer, n. /naym/, n., v., named, naming, adj. n. 1. a word or a combination of words by which a person, place, or thing, a body or class, or any object of thought is designated, called, or known. 2. mere designation, as distinguished from fact:… … Universalium
Domain name speculation — is the practice of identifying and registering or acquiring Internet domain names with the intent of selling them later for a profit. The main targets of domain name speculation are generic words which can be valuable for type in traffic and for… … Wikipedia
Product naming — is the discipline of deciding what a product will be called, and is very similar in concept and approach to the process of deciding on a name for a company or organization. Product naming is considered a critical part of the branding process,… … Wikipedia
Lexus — Infobox Company company name= Lexus slogan = The Pursuit of Perfection company company type= Division foundation= 1989 founder = Eiji Toyoda location = flagicon|Japan Toyota, Aichi, Japan locations = key people= Kiyotaka Ise (Managing Officer)… … Wikipedia
Hamburger — This article is about the sandwich. For the meat served as part of such a sandwich, see Patty. For other uses, see Hamburger (disambiguation). Hamburger A hamburger Origin Place of origin … Wikipedia
marketing — /mahr ki ting/, n. 1. the act of buying or selling in a market. 2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling. [1555 65;… … Universalium
Warnaco Group — Warner Brothers Corset Company redirects here. For the film studio, see Warner Bros.. Warnaco Group, Inc Type Public (NYSE: WRC) Industry Textiles, Apparel Luxur … Wikipedia
Major depressive disorder — For other depressive disorders, see Mood disorder. Major Depressive Disorder Classification and external resources … Wikipedia
Genericized trademark — A genericized trademark (also known as a generic trademark or proprietary eponym) is a trademark or brand name that has become the colloquial or generic description for (or synonymous with) a particular class of product or service. Using a… … Wikipedia
